New look…
Davy McDonald, our illustrious designer, has given us a new look. Still featuring the Quadriga horse-head device the branding is now a tad cleaner. We thought it was appropriate to celebrate our 5th anniversary. The new Quadriga blue is now on our stationery, business cards, and even on our WordPress masthead.
We’re sometimes asked, “what’s with the horse?”. Well Quadrigae were chariots used in ancient Rome. Drawn by four horses they, apparently, went at quite a pace (think Ben Hur etc.). The four idea is a play on the 4 Ps of marketing.
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Thanks for the mention Jeff.
Of course for me to agree with you on the obvious merits of the new & improved design would be hubris
- so I’ll refrain from doing so
Going to have to add you to my RSS feeds now.
Good word, ‘hubris’. Much under-used these days…and emanating from classical tragedy of course.