Archive for Quadriga Consulting
It’s snowing…
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It’s snowing…
Which provoked me to write this little post wishing all our clients, suppliers and associates a Very Merry Christmas and a Happy New Year.
Introducing SID: Social Issue Dynamics™
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Typical SID Elements - Click to view larger graphic
Is brand and reputation management important to you? Do you need to be associated with a major issue? Do you need to be seen to be at the edge of the curve in terms of a social movement, an environmental debate, a new technology innovation?
In the old days, a bit of PR normally did the trick. A few media releases, and perhaps a white paper, possibly even a seminar or two, might be enough to convince people that you were on top of things.
However, nowadays, it may take a little more. With the advent of social media it takes much more added value, and rich contribution to debates and social conversations, to be heard.
Here at Quadriga Consulting we have been developing a new research product called Social Issue Dynamics (or SID for short).
What is SID?
SID is a public programme of research that embraces qualitative discussion around an issue or topic that is of interest to a brand owner. The difference is that we take the discussion public using web broadcasting. The result is that instead of an esoteric discussion just among members of a focus group, using the SID approach we extend the debate into international online social communities.
The qualitative discussion is just the starting point. A typical SID assignment contains the following key elements:
- EXPERT RESPONDENT RECRUITMENT
- TOPIC GUIDE DEVELOPMENT
- PROMOTION OF THE PUBLIC DEBATE VIA MEDIA PARTNERS AND SOCIAL MEDIA
- LIVE WEB BROADCAST PUBLIC DEBATE – MODERATED BY US
- BACK CHANNEL DEBATE VIA TWITTER AND OTHER SOCIAL MEDIA
- DEBATE AND SOCIAL MEDIA ANALYSIS
- FEEDBACK AND ONGOING DISCUSSION VIA DEDICATED BLOG AND FOLLOW-UP DEBATES
- SOCIAL MEDIA TRACKING
A SID programme allows our clients to be seen to be right at the heart of an issue or series of issues. SID takes the best elements of tried and tested qualitative reseach and explodes it into the social media domain – resulting in highly involved interaction from a much wider array of participants. Instead of research being a tactical and passive part of the marketing process it becomes the centre-piece of strategic audience involvement – resulting in long term engagement with key protagonists from various perspectives of the debate.
To get some idea of how a SID programme might look and feel you may wish to take the time to visit our Government 2010 micro-site. Government 2010 is a rolling programme of engagement focused on the issue of next generation government. Think of Government 2010 as Quadriga’s own public exemplar of a SID programme. It promotes us as the sponsor of issue-focused debate. It engages social media communities. It draws upon people with expert knowledge of various aspects of the Government 2.0 debate.
SIDs can be complex and large or modest and highly defined. But if you want to be seen to have your finger on the pulse of an important issue that might affect your business, contact us and ask us to build a SID programme for you.
The alternative may be that you are seen as a bit-part participant in a debate that may re-define your market.
Client Media Release: Replify
Belfast October 28, 2009 – Replify – one of the first companies to introduce an all-software based WAN optimisation and application accelerator – today announced Version 3.4.1 of its accelerator software designed to enhance integration across enterprises and increase bandwidth speeds and reduce latency across WANs.
With three quarters of the world’s workforce estimated to be mobile by 2012, technology to improve remote working is needed now more than ever. This new software will make it easier for enterprises to reduce frustration with slow download at branch offices and for remote workers, as well as to avoid expensive proprietary hardware installations.
Replify’s Reptor Accelerator architecture further enhances Replify’s XDR bi-directional data reduction technology so that both data centres and branch offices require one virtual appliance instance. The news comes in light of recent analysis by Gartner Group that identifies business resiliency as critical for effective operations management.
The new version will enable businesses to rapidly deploy the solution and to manage users through its ‘client awareness’ functionality. Replify also augments Disaster Recovery (DR) procedures – critical for any business.
Joe Boyle, Head of Sales at Replify comments: “This collection of improvements further streamlines the Replify Accelerator Suite and makes the product more refined for enterprise implementation. We have recently implemented the solution in large, distributed enterprise environments and have better understood – from the customer perspective – how to make the product more elegant from an implementation and systems integration point of view.
“In many respects our solution is coming of age. Our virtual appliances are deployed in branch offices and data centres – so we now have just one product that can be configured for both scenarios – rather than dedicated virtual servers for each scenario.
“Similarly we have made it easier to roll out multiple client-end instances of the product. We have also recognised that application server transparency is essential for backup and DR implementation. And we have taken the opportunity to make the charting functionality more compelling, as well as improve the host identification and naming. The result is an improved product in many operational areas, recognised in the market with really positive feedback from our customers and resellers.”
Version 3.4.1 of Replify’s Reptor suite is available to download for trial today. Network managers can see for themselves the improvements that can be achieved through Replify’s Reptor solution by visiting http://www.replify.com/downloads/
Quadriga Client Aetopia Secures Incisive Business
Posted by: | CommentsQuadriga Client Media Release
Incisive Media, one of the world’s leading B2B information providers, has selected MediaCore, a Digital Asset Management system from Belfast-based software company Aetopia (www.aetopia.com). Quadriga worked with Aetopia during its earliest days helping with marketing and business planning.
Incisive is using MediaCore to manage and monetize its vast digital archive. The publisher employs over 750 staff across 3 continents and serves the financial and professional services markets globally. It publishes over 100 print titles including some of the most recognised brands in the sector including Computing, Accountancy Age, Investment Week and Legal Week. They also run over 100 websites, including Clickz.com, Legalweek.co.uk and Yourmortgage.co.uk generating in excess of 35 million page impressions a month.
Incisive took the MediaCore product on trial and after 9 months have decided to roll it out throughout all their divisions and titles.
David Worsfold, Group Editorial Services Director said:
“We are using the MediaCore system to store, display and sell the thousands of photos from our many events. We are impressed with its ease of use and scalability. It gets great feedback from our readers”
Aidan McGrath CEO of Aetopia commented:
“We are delighted to have such a prestigious customer as Incisive. This implementation allows us to demonstrate that MediaCore can handle huge, multi divisional organizations and is truly scalable”
Aetopia was founded in Belfast in 2005. It won the N.I. heat of the Intertrade Ireland Seedcorn competition in 2006 and secured private investment in 2007. It supplies Digital Asset Management software to the Publishing, Photographic and Archiving sectors.
Jeff Peel to Speak at Microsoft ISU EMEA FY10
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Peel to Speak at Microsoft ISU in London
Jeffrey Peel, Managing Consultant at Quadriga Consulting, is to speak at Microsoft’s Industry Solutions University (ISU) in London in November.
ISU is Microsoft’s largest global internal training event that targets the improvement of Microsoft Enterprise Field Teams’ capacity by providing up-to-the-minute customized training from leading customers, partners, and industry experts.
Jeff will be focusing on the opportunity in local and regional government.
Microsoft’s ISU takes places just 2 weeks after Quadriga Consulting’s major Government 2010 Event in London. Government 2010 features once of the most extensive line-ups of speakers focused on next generation government ever assembled for a live streamed event.
Quadriga Builds NISINE Site
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Quadriga Consulting is in the process of building a new video-intensive web site and blog for NISINE, the latest initiative from Momentum, Northern Ireland’s ICT Federation.
NISINE is the Northern Ireland Software Innovation Network and is focused on promoting Northern Ireland software development excellence into international markets.
The site kicks off with a series of video interviews focusing on the four innovation competency areas: Mobile; Enterprise 2.0; Web Development and Embedded Systems. It features interviews with Asidua, Aepona, Anaeko and FRONT – as well as software entrepreneur Denis Murphy. The NISINE initiative is being launched into the USA in the next few weeks.
Quadriga Client Media Release 
New version enhances collaborative working and accelerates Microsoft SharePoint, Lotus Notes and Enterprise 2.0 secure web applications
Belfast, Northern Ireland, 20th February 2009 – Replify, the company that pioneered the all-software based approach to application acceleration, has announced an enhanced version of its Reptor application acceleration suite. The suite now includes seamless integration between corporate servers and distributed workgroup resources. It achieves this by accelerating traffic between virtual appliances, in the corporate data centre, and remote offices connected by wide area network connections. This means that remote workgroup workers have a significantly improved collaborative working and file sharing experience.
Replify Selected for Web Mission 2009
Posted by: | CommentsQuadriga Consulting client Replify Ltd has been selected for Web Mission 2009. Over 200 companies applied but only 20 companies have been chosen to take part in this year’s mission – which coincides with Web 2.0 Expo in San Francisco.
Web Mission is organized by serial entrepreneur, Oli Barrett and reputation analytics company Polecat. Web Mission seeks to introduce 20 of the best Web 2.0 companies to the many inspiring people and supportive Web 2.0 networks which exist in Silicon Valley.
Kevin Donaghy, Replify’s CEO, will be attending the mission. Jeffrey Peel, CEO of Quadriga Consulting, will be attending the Web 2.0 Expo.
Leader in Scripting for Microsoft CRM to Showcase in Denver
Posted by: | CommentsWarrington and Belfast, April 25, 2007 – TeamKnowledge, the market leader in scripting tools for Microsoft Dynamics CRM (and Quadriga Consulting client), has announced it will be showcasing its TeamKnowledge Dialogs product at the Microsoft Global Partners event in Denver from July 10-12.
TeamKnowledge has built a huge reputation in several market sectors by providing a process-driven scripting tool that fits seamlessly into the Microsoft Dynamics CRM platform. This means that client companies can easily roll out contact centre, self-service or in-person web based customer engagement processes that fully integrate with back office CRM. The company is now seen to be the definitive provider of such scripting tools for Microsoft Dynamics CRM customers.
According to Joe Cassidy, a Director of TeamKnowledge, “we want to tell all Microsoft partners who sell Dynamics CRM solutions, just how easy it is to maximise the potential of the Microsoft CRM product by adding our process driven scripting tool. The fact is that by implementing our TK Dialogs solution on top of the Microsoft platform, customers can hit the ground with real, effective operational CRM from day one of implementation. Too often CRM implementations fail because they are not sufficiently outward looking.”
He continued, “we have partnered with Quadriga Consulting, our marketing consultants, to tell the story about TeamKnowledge Dialogs in Denver. Microsoft Partners who would like to schedule some time with us should contact Jeff Peel of Quadriga Consulting who will arrange for a slot to provide an overview of the product and the market opportunity.”
About TeamKnowledge
Based in the UK, TeamKnowledge is a software vendor that has developed the market leading process driven scripting tool call TK Dialogs. This allows customers to maximise their customer relationship management resources by tying them to all front office interaction scenarios – via self-help portals, contact centres and in-person meetings. Team Knowledge is a well established supplier of solutions in the UK with customers such as The States of Jersey Government, The Telecommunications Ombudsman, The City of London Corporation and many others in the financial services and legal sectors.
About Quadriga Consulting
Quadriga Consulting Ltd was established nearly 6 years ago and specialises in providing through-the-line marketing intelligence and marketing communications services to companies in the information and communications technology market. Quadriga Consulting has worked with leading blue chip companies, mid-sized players and start-ups. For more information or to set up a meeting with TeamKnowledge in Denver please visit www.quadco.co.uk
Towards Citizen-Focused Local Government – Quadriga Study
Posted by: | CommentsQuadriga Consulting, the ICT sector market analysis and consulting firm, today announced the launch of a major new research project designed to paint a much clearer picture of the current status of transformational change in local government.
The role of technology as an enabler in delivering effective and efficient services, information sharing and the take up of public services is a common theme in the context of ‘transformational government’. The research assignment will be designed to focus on how local authorities are going about implementing a transformational strategy.
- The survey will focus on the following key topics:
- The emergence of national standards on service delivery and citizen satisfaction monitoring
- The need for the evolution of public services in a digital world where most commercial services are customer-centric: how citizen-centricity can be achieved
- Designing services to meet the rising expectations of local consumers of services
- How technology can become a more important tool to assist authorities to focus on their core competencies
- How technology saves money in processes and administration, and provides flexibility in delivering services and enhancing public perceptions
- How authorities are achieving joined-up service delivery and maintaining accurate records and audit trails
- How authorities are achieving information-sharing to deliver citizen centric services and facilitate better transactional processes
According to Jeffrey Peel, Quadriga Consulting’s CEO, “There is a growing need for local authorities to develop better ICT resources that will enable partnership at all levels and departments, suppliers and with the voluntary sector. In addition there is the growing need for authorities to co-operate and develop shared services models. The survey will allow us to build a better picture of current state of play in local government. Every UK authority will be invited to participate and we are actively seeking the involvement of the ICT vendor community to help define the scope of the study. Findings will be shared with participants and the vendor community.”
