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Posts tagged ‘Public Relations’
Jun 20
Interview with Sony Ericsson’s Head of External Comms
Today I attended Communicate Magazine’s Social Media in a Business Context event and had the opportunity to interview Merran Wrigley, Sony Ericsson’s Head of External Communications.
I asked Merran to tell me a little more about her social media based press-room.
Quadriga Consulting develops such press resources – as well as corporate blogs – for clients. Merran outlined the challenges she faced in terms of integrating her new press-room into Sony Ericsson’s existing web based resources.
PR, Event Management and the Social Web
Jeffrey Peel of Quadriga Consulting here interviews Peter Vlachos of Greenwich University and Steve Loynes of Chameleon PR about the impact social media technologies are having on their respective disciplines: event management and public relations. Both Peter and Steve believe that the social web is an adjunct to traditional processes – and that there is still a fundamental role for person to person interaction.
Conversations, London – Peter Vlachos, Steve Loynes from designbyfront on Vimeo.
May 29
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Web 2.0 for B2B Marketing: A Seminar – London, 16th July
Event Postponed
Unfortunately this event has been postponed until later in 2008 because of client commitments. We hope to announce a new date shortly – likely to be October 2008. You can, however, pre-register your interest. Just drop an email to jeff@NOSPAMquadco.co.uk (removing the words NOSPAM from the address) and we’ll ensure you’re first in the queue for a place.
Quadriga Consulting has been providing B2B marketing consulting services for the last 6 years with clients including some of the leading B2B brands in the world as well as early to mid-stage firms. We are one of the leading proponents of B2B digital marketing strategy development in the UK and our Managing Consultant, Jeff Peel, has spoken at events all over the world on the Web 2.0 revolution.
Jeff is the author of a book on CRM and has advised government departments, technology firms and B2B marketers on digital marketing strategy.
Supported by a line-up of speakers with specialist Web 2.0 marketing and market research expertise, he will present the massive opportunities for B2B marketers to create huge competitive advantage through adoption of best practice strategies.
Confirmed speakers include:
Jeffrey Peel
Managing Consultant
Quadriga Consulting (Seminar Leader)
Web 2.0 Marketing Techniques, Tools and Strategy Development
Marek Vaygelt
Head of Technology and Telecoms Consulting
YouGov plc
Research 2.0 and the B2B Marketing Process
Adam Parker
CEO
WebITPR
Newswires, SEO and Social Bookmarking
Jeremy Brown
CEO
Sense Worldwide
Social Networking the Business
